Personal Data We Collect


When you visit the website: we automatically collect certain information about your device, including information about your web browser, IP address, time zone and some cookies installed on your device. In addition, as you browse the site, we collect information about the individual pages or products you view, what sites or search terms refer to the site, and information about how you use the site. We refer to this automatically collected information as “Device Information.”

We collect device information using the following technologies:

“Cookies” are data files that are placed on your device or computer and often contain an anonymous unique identifier. For more information on cookies and how to disable them, please visit http://www.allaboutcookies.org.
“Log files” track activities occurring on the Site and collect data including IP address, browser type, Internet service provider, referring / exit pages, and date / time stamps.
“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse a page.
Additionally, when you make a purchase or attempt to make a purchase through the site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and telephone number. We refer to this information as “order information”.

When we talk about “personal information” in this Privacy Policy, we are talking both about device information and order information.

How do we use your personal data?


We use the order information we collect generally to fulfill any orders placed through the site (including processing your payment information, arranging for shipping, and providing you with invoices and / or order confirmations). Additionally, we use this Order Information to:

Communicating with you;
Check our orders for potential risk or fraud; and
If in line with the preferences you share with us, provide information or advertising related to our products or services.
We use the device information we collect to help us monitor potential risks and fraud (IP address in particular) and more generally to improve and optimize our site (for example, by generating analytics about how our customers view and interact with the site and to evaluate the success of our marketing and advertising campaigns).

Providing personal data


We share your personal information with third parties to help us use your personal information as described above. For example, we use Shopify to power our online store – more information about how Shopify uses your personal information can be found here:

https://www.shopify.com/legal/privacy.
We also use Google Analytics to help us understand how our customers use the website – more information on how Google uses your personal information can be found here:

https://www.google.com/intl/en/policies/privacy/.
You can also opt out of Google Analytics here:

https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal information to comply with applicable law, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

Behavioral advertising


As described above, we use your personal information to provide you with targeted advertising or marketing communications that we believe may be of interest to you. For more information on how targeted advertising works, visit the Network Advertising Initiative (“NAI”) education page at:

http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:

Facebook: https://www.facebook.com/settings/?tab=ads
Google: https://www.google.com/settings/ads/anonymous
Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Don’t track


Please note that we do not collect data on our site and do not use tracking practices when we see a Do Not Track signal from your browser.

Your rights


If you are a European resident, you have the right to access the personal data we hold about you and request that we correct, update